We believe every donor wants to give more. 

Steenhuysen Associates provides nonprofit and charitable organizations with specialized consulting, training, and donor contact strategies and programs to increase planned, major, and principle gifts.

Training Your Fundraisers

Our customized training programs teach fundraisers how to reject simple transactions and nurture long-term relationships; how to stop telling the organization’s story and start listening to the donor’s desires; and how to stop asking for cash and start asking for complex assets. Our training and coaching provides multiple opportunities for fundraisers to practice these conversations and build new behaviors that elevate the fundraising conversation to the next level.

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Maximizing Your Programs

Jay Steenhuysen has more than 25 years of experience advising a wide range of nationally recognized nonprofit and charitable organizations. He has helped organizations effectively assess and refine their gift planning, major gift, and marketing programs. He offers expertise in gauging donor potential, developing customized donor engagement strategies, and training fundraisers how to have “the right conversation at the right time” with HNW donors.

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Reaching Your Donors

Our donor contact and qualification programs are grounded in key competencies that set us apart. We work exclusively with nonprofit and charitable organizations. We demonstrate exceptional listening skills. We incorporate the latest findings from Behavioral Economics research into our conversations. We introduce the concept of alternative ways to give. Our work positions your fundraisers for effective follow-up and cultivation of the qualified leads we provide

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